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Integrity Turf Pros Website Case Study

Website Design & BuildLogo RefreshLocal SEOResponsive Web Design

Local lawn care businesses need to be found when neighbors search. We built Integrity Turf Pros’s first website with mobile-first design, clear service pages, and local SEO that builds trust and drives leads in Cartersville and Bartow County.

Project Overview

Integrity Turf Pros owned a domain name but had no website. When potential customers in Cartersville searched for lawn care services, they found nothing. No way to see what services were offered, no way to verify the company existed, no way to feel confident hiring them. We built their first website and gave them a digital presence that matches the trust they’ve built in person. Clean, straightforward, trustworthy.
Integrity Turf Pros website preview

From Invisible to Found

They had a domain name sitting unused. When homeowners searched for lawn care in Cartersville, Integrity Turf Pros didn’t exist online. No way to discover their services, no way to verify they were legitimate, no way to see what made them different. They needed a website that represented their values and gave them a real online presence.

Designing for Trust and Growth

We built a modern, professional site that highlights their core services: fertilization, weed control, aeration, and overseeding. The layout is simple and mobile-friendly. The copy reflects their values of integrity and dependability without sounding corporate. Local SEO ensures homeowners and businesses across Cartersville can actually find them when they search.

Key Results

First-ever professional website for Integrity Turf Pros
Clear presentation of lawn care services and values
Improved local search visibility in Cartersville
Built trust and credibility with homeowners and businesses
Responsive design optimized for all devices
Foundation for lead generation and future growth

The Challenge & Solution

The Challenge

They owned a domain name but had no website. When potential customers searched for lawn care in Cartersville, Integrity Turf Pros didn’t exist online. No way to learn about services, no way to confirm they were professional, no way to see what they offered. The gap between their word-of-mouth reputation and online visibility left them invisible to new homeowners and businesses.
Without a website, they couldn’t showcase their services. Customers expect to find information on their phones: what services are offered, how to contact, why they should trust you. Integrity Turf Pros needed a website that reflected their values of honesty, quality, and dependability. Something that made it easy for people to understand what they do and feel confident hiring them.

Our Solution

We built a modern, mobile-first website that clearly presents their services and values. Professional but approachable design. Updated logo, clear navigation, messaging that actually communicates trust instead of corporate speak. Local SEO ensures they show up when homeowners and businesses search for lawn care in Cartersville.
The site generated its first lead soon after launch. Beyond that early win, it provides a stable foundation for future growth. Responsive design, accessible structure, secure hosting. Everything they need to build long-term visibility and customer confidence online. The website works as hard as they do.

The Transformation

See how Integrity Turf Pros launched a professional, mobile-first site that turns local searches into real leads.

Before

Fresh Start

The beginning of a digital journey, crafted from scratch.

  • No website or professional online presence
  • Domain existed but was not in use
  • No easy way to verify services or contact
After
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
After screenshot: Integrity Turf Pros website with clear services, mobile-friendly contact, and trustworthy branding
  • Clear service pages for fertilization, weed control, aeration, and overseeding
  • Mobile-friendly contact paths for calls and quote requests
  • Fast, accessible pages aligned with local search

Roots in Cartersville

Integrity Turf Pros brings professional lawn care to Cartersville neighborhoods, from historic homes to new subdivisions. The company’s online presence is designed to connect quickly with homeowners looking for seasonal guidance and trustworthy service.

Seasonal Care for Georgia Lawns

Cartersville Lawns: Soil and Seasons

Cartersville lawns face hot summers and compacted clay soils. Timing matters. Aeration and overseeding in the fall help roots take hold, while fertilization and weed control keep warm-season grass healthy through the heat. Integrity Turf Pros brings local knowledge to seasonal care so neighbors see results that last.

Family-Owned, Rooted in Integrity

Family-Owned, Rooted in Integrity

As a Cartersville family business, Integrity Turf Pros treats every yard like a neighbor's. The brand reflects faith, honesty, and dependable service. Clear service pages and straightforward contact options make it easy for homeowners and businesses to reach a team they can trust.

Downtown Cartersville’s Digital Evolution

More Cartersville businesses are moving online. Integrity Turf Pros joined that shift with a mobile-first site that explains services in plain language. No jargon, no confusion, just clear information that works on phones. Local search alignment ensures they appear when neighbors search for lawn care nearby.
The site generated its first lead soon after launch. Beyond that early win, it gives them a stable base for reviews, referrals, and steady growth across Bartow County. The website supports their business the same way they support their clients' lawns: consistently, reliably, with attention to detail.

Local Business Recognition

Local Service, Real Outcomes

From historic neighborhoods near downtown to newer subdivisions toward Lake Allatoona, Integrity Turf Pros supports lawns across Cartersville. The site makes it simple to request a quote, learn seasonal best practices, and choose the right services.

Trusted by Neighbors

Integrity is more than a name. The team shows up, communicates clearly, and stands behind the work. With a professional online presence in place, new customers can verify services quickly and feel confident hiring a local expert.

Ready to Get Found Online?

Word of mouth is great, but online visibility brings new customers. We build professional websites that match the trust you’ve already earned in person, so neighbors can find you when they search.

Get Found Online